Friday, January 28, 2011

Easy Tips on Link Building



Here are some of my tips on creating quality links to your site.

1) Content. First and foremost, make sure that the content on your site is of top notch quality. It should contain factual information written in a good way. A well-written content would encourage your visitors to link your site to theirs and come back to check on updates.

2) Blog. Create a blog. You can put the blog in your website or find a blog hosting site. If you choose a blog hosting site, remember to put the link to your website in the blog. Upload your pictures, videos, create some posts (preferably, a mixture of related information to your site’s niche and some personal anecdotes). Your blog should have a personal touch.

3) Article writing and submission. At some point in time, you have to create articles for your website and/or blog. To create your links, submit these articles to different article directories like Ezine Articles or Go Articles. Once they publish your article, it would contain a link back to your site.

4) Social networks. If you are like everybody on the planet, you either have a MySpace page, or a Facebook account or a Twitter account (who doesn’t have one these days? :D) or maybe you have all (and some others). Take advantage of your accounts. Post your link on your wall or page or tweet it to your followers. Ask your family and friends to “like” your link and share it to their other friends or retweet the link to your site.

5) Forums. Join forums that are relevant to your site’s niche. Then, participate actively in the forum discussions by answering some posts or asking some questions. You could also do the same to other blogs. Follow blogs that have themes related to your own blog or site. Again, post comments on these blogs. Do not forget to include the link to your site in your forum/blog signature.

I hope that these tips could help get you started with your link building.

Wednesday, January 26, 2011

Difference Between Organic Search and Paid Search



When you do a search on the internet and get the results, you (and a whole lot of others) may not be aware that you are actually getting two kinds of results. The more prominent of the results is called the organic search results which are usually found on the left hand side of the screen. On the right side would be the paid search results.

So, what is the difference between these two? Let us start with the paid search. As the name suggests, it would cost you money to do this kind of search. This is also called pay-per-click (PPC) advertisement. Every time somebody clicks on the advertisement, you would pay them. Each click could cost $5 to $8 dollars (some would pay even more). If you want your advertisement on the first page, you have to pay more. Is there an advantage to paid search? Well, there is. You would be able to see immediate results. You could get on the first page easily if you just have the money to fund your PPC advertisements.

Now, on to organic search. As opposed to the paid search, organic search is completely free. This search would refer to the use of the different search engines. To take full advantage of the organic search results, you need to fully equip your site with the proper SEO tools. As there would be more competitors in this search, you have to be sure that the search engines would give your site a good ranking. And as you know, the higher your site’s ranking, the better is the position in the search results.

It is your choice if you are going to use the paid search or the organic search. You could also do both. I suggest that if you do have the money, you could do the PPC advertisement first. This would be a good idea to let the people know about your site while you are waiting for coming benefits of SEO on your site. As soon as you are ranking on search results, you could stop the PPC advertisements.

Tuesday, January 25, 2011

Top and Affordable SEO Companies


You can find a lot of things on the internet today. You could buy and sell different products on various websites these days. You could even meet people from all walks of life and from different parts of the world. With all of these possibilities, there are a lot of businesses that are going online.

How will you beat the competition? With SEO, of course. If you know that you cannot so this by yourself, there are SEO companies that are offering their services for a fee. And since this field is in demand, a lot of these companies are offering packages with very reasonable prices.

You have to be careful when choosing the SEO company you want to work with. Make sure that they would be able to provide the right SEO tools that you are looking for. Before you decide, it would be better to do some research on the different SEO companies on the internet. Compare their prices and the specific services that they are offering. You have to be sure that their services would be worth your money.

It would also be a good idea to have a back up. Pick your top three companies and compare their services. Decide on which one is the best; then contact them. If things do not push through with them, you still have two more companies to choose from. Take the time to read their terms and conditions. Do not just agree to everything.

And before fully committing to an SEO company, you should look for reviews and testimonials about them. It is a good idea to see what other people (like SEO experts and previous clients) think about the company.

Monday, January 24, 2011

Best Linking Method



As you know, one of the best ways to get traffic to your site is through constant link building. There are a number of link building methods that are considered to be the best by different people. What do I think? Read on to find out.

1) Article writing. Many would say that this is the best way to get the links that we all want. You could take full advantage of the hundreds of article directories out there. Submit your articles to these directories and you would have lots of backlinks. I say that this would be a great way if you have the ability to write good quality and interesting articles.

2) Blog and forum commenting. By posting comments on different blogs and/or forums, you would be able to gather quite a number of good links. The problem is that you have to careful with the words that you use when commenting on posts. There are some people that may classify your comments as spam. And commenting on the different posts would be an every day job.

3) Social networks. The social networks, like Facebook and Twitter, are taking over the world. It would be a good idea to get into the bandwagon and join all these social networks. This would work if you have a lot of friends and all of your friends would have lots of friends in turn.

There are more ways to create quite a good number of quality links. For me, there is not one best link building method. Probably, the best way to create these links is to combine all these methods – submit articles, posts comments on related blogs, join forum discussions and take advantage of the social networks’ phenomenon.

Sunday, January 23, 2011

How Much is SEO?



You would have probably heard or read by now that installing SEO on your site can cost up to hundreds, or in some cases thousands of dollars. Well, there is some truth to that notion.  Availing of these services can really be quite expensive.

However, there are some SEO companies that can provide these services without exactly wiping out your entire budget. Most of the time, the prices of these packages would be complimentary to the services that they provide.

Recently, I did some research on the SEO services that these companies provide. I found out that the services they offer would differ greatly. For example, there are only a handful of companies that would offer keyword analysis or research for your website. Fewer companies would even provide competitor analysis.

However, most of these SEO services would give their customers the most basic of on page and off page SEO, such as title tags, header tags, image optimization, and link building. Again, these services would be limited to the package that you would purchase. Let us take link building as an example; if you get the most basic package, you would probably get only around 50+ links as compared to the 500+ links that you would be getting if you availed of the most expensive package.

Here are some of the SEO packages that I have come across during my research. Just visit their sites to know more about the details of their SEO services.

http://www.rickydeez.com - $495/month to $2495/month
http://www.affordableseopackages.com - $500/month to $1000/month
http://vdhdesigns.com - $600 to $1800
http://www.seo-peace.com - $650 to $7999
http://www.seosean.com - $3500 to $6400

The cheapest I found that offers really Affordable SEO for WordPress is from YourWordPressExpert.com.
Their packages are really affordable and complete for less than $100 per month you can get a good deal.
 
Some words of advice before you go and purchase an SEO package. One, do more research on other SEO companies out there. Next, read the testimonials (good and bad) of previous customers. Third, always look for a fine print before purchasing any SEO package.

Good luck!